Arby's has always been a fast-food chain that has stood out for its slogan and the variety of meats it offers. From its famous "we've got the meats" to high-quality meats like roast beef and chicken, they have maintained a solid reputation. However, in their constant quest for innovation, Arby's has taken a step further with an unexpected collaboration.
This spring, the chain surprised everyone by announcing a collaboration with two comedy giants, Anthony Anderson and Cedric The Entertainer. Together, they are not only making their audience laugh, but they are also bringing their passion for barbecue to the fast-food world.
A collaboration with a taste of success
Arby's, known for its variety of meats, has decided to expand its offerings with two new sandwiches. These new launches are the result of their collaboration with friends and barbecue experts Anthony Anderson and Cedric The Entertainer.
In 2023, both created AC Barbecue, a brand of sauces and dressings that quickly gained popularity. Additionally, they opened kitchens at several universities and now plan to open their first restaurant in Los Angeles.
Arby's presents two new sandwiches this spring: the Quarter Pound Brisket Sandwich and the Quarter Pound Pulled Pork Sandwich. The brisket sandwich features hickory-smoked meat for 13 hours, offering a tender texture that melts in your mouth. It's accompanied by garlic dill pickles on a sesame seed bun.
Meanwhile, the pulled pork sandwich is hickory-smoked for six hours. Also with garlic dill pickles and served on the same sesame seed bun. Both sandwiches offer a delicious combination of smoky and fresh flavors, according to All Recipes.
A special touch for barbecue lovers
The sauces accompanying these new sandwiches are designed to perfectly complement the smoked meats. Cedric's Sweet Bussin Brown Sugar Sauce is a sweet and caramelized sauce with a touch of acidity, ideal for those who prefer a milder flavor. On the other hand, Anthony's Spicy Chipotle Smoke Sauce is intended for those who enjoy a spicier and smokier flavor, thanks to the chipotles that give it a distinctive touch.
Starting April 28, these sandwiches will be available at selected Arby's restaurants nationwide, and for an initial price of $5.99. This is a competitive price for the market, especially considering the quality of the ingredients and the exclusivity of the sauces.
The combination of innovation in their menus with the partnership with these two entertainment figures not only puts Arby's in the spotlight. It also launches a clear challenge to the competition, especially to chains like Burger King. Arby's has achieved a masterstroke by partnering with these famous comedians, who not only bring their humor but also their passion for food.