Natasha Archer, who was once Kate Middleton's right-hand woman, has caused a new media stir. After leaving her job as Princess of Wales's assistant following 15 years by her side, Archer wants to forge her own path. The former assistant has created her own consultancy with visibility on social media.
What is striking is what has happened in the digital universe, hinting at new problems. A simple announcement once again places the British royal family at the center of controversy. What has captured the public's attention is a move on social media that hasn't gone unnoticed.
Natasha Archer, former Kate Middleton employee, increases the controversy
A few days ago, Kate Middleton received the sad news that Natasha Archer, the person she trusted most, decided to leave her job. After dedicating more than a decade to advising and accompanying the Duchess of Cambridge, Archer chose to create her own consultancy.
The first step has been to activate her Instagram profile to give visibility to her new business. Up to that point, everything was fine except for what Natasha has confirmed: Middleton's personal assistant has unfollowed Meghan Markle.
Although it may seem trivial, the royal circle knows that every action communicates, and many interpret this gesture as a sign of trouble. The fact that Archer has unfollowed Meghan Markle is no coincidence.
In the royal ecosystem, nothing is left to chance; social media, although personal, are part of the public discourse. That's why an "unfollow" can have much bigger implications than it seems. Especially if this happens after Natasha did follow Markle during the time she worked for Middleton, according to People.
Furthermore, this action isn't limited to Meghan and her food product brand. Archer has also deleted friends of the Duchess of Sussex as well as her closest circle from her following list. This shows the direction the former assistant of Kate intends to take from now on.
Natasha Archer takes sides in Kate Middleton's war
The relationship between Meghan Markle and Kate Middleton has always been the subject of rumors. Since Meghan joined the royal family, the press have spoken of tensions. Although a personal break was never officially confirmed, the differences between the two became more evident over time.
With the Sussexes' departure from the British monarchy, things cooled off even more. Harry's statements in interviews and in his book didn't help. Meghan has also spoken about her time in royalty with some criticism, which didn't sit well at Kensington Palace.
Amid all this, Natasha seems to have taken sides. Or at least that's what many think after seeing that she no longer follows Meghan. Some interpret this move as total support for Middleton.
However, for others, it's a way to avoid uncomfortable associations that could tarnish her solo professional journey. Now that she no longer has the support of William's wife, Archer prefers to keep her distance and avoid trouble.
Some say that Archer is helping to shield the princess's public image. At this time, any link to controversy is carefully avoided. Meghan, for many in the royal circle, represents precisely that: media controversy.
What is clear is that every step Natasha takes has an impact beyond the personal. As someone close to Middleton, any gesture she makes is interpreted as an extension of the princess's thinking. Even if it's just unfollowing someone.