A thoughtful man with his hand on his face in front of a Sam's Club building.

180º turn at Sam's Club: This is the decision that won't please its members at all

Sam's Club implements a significant change in its shipping services, generating discontent among some of its members

Sam's Club has been for years one of the main options for those looking to save when making bulk purchases. With competitive prices, a wide variety of products, and exclusive benefits for members, the famous Walmart subsidiary has achieved a loyal customer base across the country. However, a recent change has altered the shopping experience for its most faithful members.

The news comes with an announcement that has caused great discontent among Sam's Club users. Starting August 18, the chain will implement a new policy that will affect Plus members. This membership level, which until now provided the benefit of unrestricted free shipping, will see this advantage considerably limited. Orders under 50 dollars will no longer have free shipping, and users will have to pay an additional 8 dollars for each shipment.

Sam's Club membership cards in blue and black colors.
Sam's Club limits free shipping to orders over , causing some frustration | Sam's Club, Grok

This decision by Sam's Club has disappointed some of its members

This change has provoked an immediate reaction on social media. Many Plus members feel disappointed, as they considered free shipping one of the main attractions of their 110-dollar annual subscription.

Sam's Club has defended the measure by assuring that the minimum purchase threshold seeks to expand the options of products available online. However, it has not clarified how this measure will contribute to achieving that improvement. The lack of clear explanations has caused even more frustration among customers, who feel that the change has complicated their shopping experience.

Facade of a building with the samsclub.com logo in blue letters.
The change at Sam's Club has angered some of its members | en.catalunyadiari.com

Although the decision has caused criticism, not all users are equally dissatisfied. Some have pointed out that the new free shipping system for orders over 50 dollars is an improvement over the previous standard shipping, which could cause confusion. However, this specific improvement has not been enough to quell the growing indignation.

Regarding product categories, Sam's Club has reported that some may have different shipping fees, but it has not detailed which products this additional charge will apply to. This lack of transparency has caused even more uncertainty among members, who no longer know what to expect from their online shopping experience.

Is this a wise change?

Some members have compared the new Sam's Club policy to a "hidden scam." They claim that online product prices are often higher than in physical stores, and with the new shipping charge, everything becomes more expensive. Added to this are issues with discounts not being applied correctly, a fact that forces customers to contact customer service, a process many describe as tedious.

Facade of a Sam's Club store with a large blue sign at the main entrance.
Sam's Club's free shipping policy will no longer be the same for all its Plus members | Walmart

Amid this whirlwind of criticism, some users have decided to cancel their Plus membership. However, Sam's Club allows the refund to be proportional to the remaining time of the subscription. That provides some flexibility to those who no longer wish to be part of the chain.

The future of Sam's Club could be affected by this decision, which has undoubtedly touched a sensitive nerve in its most loyal members. Time will tell if this change manages to improve the online shopping experience or if, on the contrary, it drives Sam's Club customers away.